When Nutrition Australia and the Healthy Eating Advisory Service needed some explainer videos for an online module to get fitness centres, sport hubs and hospitals on board to promote Healthy Choices in their workplace canteens and kiosks, they came to Lifebuoy Video for a solution. Using a research, information and statistics provided by the HEAS, we developed a 2D animated approach where the objectives and advantages of the campaign were advocated in cartoon form.